{"id":2302,"date":"2026-06-29T10:26:47","date_gmt":"2026-06-29T10:26:47","guid":{"rendered":"https:\/\/ivko.test.goando.de\/nachhaltige-materialien-in-der-brillenfertigung\/"},"modified":"2026-07-01T11:28:52","modified_gmt":"2026-07-01T11:28:52","slug":"nachhaltige-materialien-in-der-brillenfertigung","status":"publish","type":"post","link":"https:\/\/ivko.test.goando.de\/en\/nachhaltige-materialien-in-der-brillenfertigung\/","title":{"rendered":"Sustainable Materials in Eyeglass Manufacturing"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2302\" class=\"elementor elementor-2302\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9a9cba0 e-flex e-con-boxed e-con e-parent\" data-id=\"9a9cba0\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8ac5408 elementor-yes elementor-yes elementor-yes elementor-widget elementor-widget-image\" data-id=\"8ac5408\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"343\" src=\"https:\/\/ivko.test.goando.de\/wp-content\/uploads\/2025\/08\/MMASpDDy02blaXS_MMASpHDy01blaM-1024x439.jpg\" class=\"attachment-large size-large wp-image-147\" alt=\"\" srcset=\"https:\/\/ivko.test.goando.de\/wp-content\/uploads\/2025\/08\/MMASpDDy02blaXS_MMASpHDy01blaM-1024x439.jpg 1024w, https:\/\/ivko.test.goando.de\/wp-content\/uploads\/2025\/08\/MMASpDDy02blaXS_MMASpHDy01blaM-300x129.jpg 300w, https:\/\/ivko.test.goando.de\/wp-content\/uploads\/2025\/08\/MMASpDDy02blaXS_MMASpHDy01blaM-768x329.jpg 768w, https:\/\/ivko.test.goando.de\/wp-content\/uploads\/2025\/08\/MMASpDDy02blaXS_MMASpHDy01blaM-1536x658.jpg 1536w, https:\/\/ivko.test.goando.de\/wp-content\/uploads\/2025\/08\/MMASpDDy02blaXS_MMASpHDy01blaM-18x8.jpg 18w, https:\/\/ivko.test.goando.de\/wp-content\/uploads\/2025\/08\/MMASpDDy02blaXS_MMASpHDy01blaM.jpg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c76f4c5 elementor-widget elementor-widget-text-editor\" data-id=\"c76f4c5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Sustainability in eyewear doesn\u2019t start with marketing\u2014it starts with the materials. What a pair of glasses is made of determines their environmental footprint\u2014and their durability. Here\u2019s a look at the materials that are making high-quality frames more sustainable today.<\/p><h2>Why the Material Makes All the Difference<\/h2><p>A pair of glasses accompanies its wearer for years. This makes the material they\u2019re made of all the more important. Conventional acetate is traditionally derived from fossil fuels. Modern alternatives, on the other hand, rely on renewable and recycled materials\u2014without compromising on appearance, feel, or quality.<\/p><h2>Bio-acetate: high quality, but made without petroleum<\/h2><p>Bio-acetate makes exactly that possible. Developed in 2011 by Mazzucchelli 1849\u2014the global market leader in acetate sheets\u2014 <strong>M49<\/strong> It consists of approximately 68 % of naturally derived raw materials and is biodegradable: After just 115 days, more than 90 % of the material has decomposed.<\/p><p>A similar approach is taken by <strong>Eastman Acetate Renew<\/strong> \u2013 60% % bio-based, 40% % certified recycled, made from sustainable wood pulp and recycled plastic instead of petroleum. It looks and feels just like premium acetate, but reduces the frame\u2019s carbon footprint by up to one-third.<\/p><figure><img src='https:\/\/ivko.test.goando.de\/wp-content\/uploads\/2025\/09\/THE-MONARCH-I-Detail.jpg' alt='Detail einer hochwertigen Fassung' style='width:100%;height:auto;display:block;margin:12px 0;' \/><\/figure><h2>Natural Horn &amp; Precious Wood: Materials with a History<\/h2><p>Where plastic reaches its limits, materials created by nature itself prove their worth. Genuine buffalo horn is lightweight, gentle on the skin, and unique in every grain. Our brand <strong>Hoffmann Natural Eyewear<\/strong> has been processing it for decades\u2014with a clear conscience: The horn comes from the water buffalo, which is not subject to the Washington Convention on International Trade in Endangered Species; no animal has to die for its horns.<\/p><p>Precious woods and mineral materials also expand the range\u2014each with its own character, each making a statement against fast fashion.<\/p><blockquote style='border-left:3px solid #790619;margin:28px 0;padding:4px 0 4px 22px;font-size:1.3em;font-style:italic;color:#101112;'>Ultimately, the most sustainable material is the one used to make a pair of glasses that you wear for many years.<\/blockquote><figure><img src='https:\/\/ivko.test.goando.de\/wp-content\/uploads\/2025\/08\/Hoffmann_0481.webp' alt='Hoffmann Natural Eyewear \u2013 Manufaktur' style='width:100%;height:auto;display:block;margin:12px 0;' \/><\/figure><h2>Durability is sustainability in action<\/h2><p>As crucial as the raw material is, it\u2019s lasting quality that makes the biggest difference. Carefully crafted frames can be repaired, readjusted, and worn for years. Buying once and using a product for a long time saves more resources than any recycling symbol promises. For us, this is the very essence of sustainable eyewear: responsibly sourced materials, crafted into glasses that last.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Nachhaltigkeit in der Eyewear beginnt nicht beim Marketing, sondern beim Material. Woraus eine Brille besteht, entscheidet \u00fcber ihren \u00f6kologischen Fu\u00dfabdruck \u2013 und \u00fcber ihre Langlebigkeit. Ein Blick auf die Werkstoffe, [&hellip;]<\/p>","protected":false},"author":1,"featured_media":147,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2302","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/posts\/2302","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/comments?post=2302"}],"version-history":[{"count":4,"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/posts\/2302\/revisions"}],"predecessor-version":[{"id":2478,"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/posts\/2302\/revisions\/2478"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/media\/147"}],"wp:attachment":[{"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/media?parent=2302"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/categories?post=2302"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ivko.test.goando.de\/en\/wp-json\/wp\/v2\/tags?post=2302"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}